The Business & Pleasure of Flowers
Join Vonda LaFever and Lori Wilson as they share expert advice, insider tips, and a whole lot of fun on all things floral. While everyone loves flowers, running a floral business can come with its fair share of challenges that might make you lose sight of the joy it brings. In this engaging and informative podcast, Vonda’s wealth of floral expertise pairs perfectly with Lori’s background in teaching, sales training, and life coaching to deliver valuable insights you can use right away.
From industry trends and the flower shop of the future to overcoming obstacles like boosting sales and building a stellar customer service team, they’ve got you covered. Discover how small shifts in your mindset and approach can create big transformations in your business and life.
Hit subscribe to put the pleasure back into your life, go back to loving flowers, find fresh inspiration, and bring the joy back to your business!
The Business & Pleasure of Flowers
50 Years in Flowers: Vonda's Origin Story
Episode 297: In this special solo episode, Vonda LaFever, AIFD, takes us on a heartfelt journey through her 50 years in the floral industry. From her very first Saturday job at a flower shop in Ames, Iowa, to building her own business alongside her husband, to founding Flower Clique, Vonda shares the lessons that shaped her career and her life.
She reflects on mentors who taught her the importance of commitment, quality, and mechanics; the joy of teamwork and community; and the milestones that come from family, friends, and faith.
Most of all, this episode is a celebration of passion, resilience, and the belief that when you keep learning and share what you know, you not only grow yourself—you elevate everyone around you. 🌸
Sponsored by:
Flower Clique
Flower Clique Prep School
Real Life Retail Florist