The Business & Pleasure of Flowers
Vonda LaFever and Lori Wilson join forces to share advice, insider knowledge, and fun tips on everything floral. Everyone loves flowers, but the floral business comes with challenges that sometimes make you forget about the rewards. In this fun and informative podcast, Vonda’s extensive floral knowledge and experience, along with Lori’s teaching, life and sales training expertise, you will learn what’s trending in the industry and what the flower shop of the future might look like. In addition, they will discuss how to overcome obstacles, from in-store and online sales, to how to build a great customer service team. Discover how a bit of knowledge and one small change in your mindset can take you to new levels in your life and business. Hit subscribe, so you can put the pleasure back into your life and go back to loving flowers and what you do even more!
The Business & Pleasure of Flowers
Blossoming Against All Odds
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Episode 241
Episode 241: Join us for an inspiring interview with Stefani and John Goetz, the couple behind 21 Petals in Lafayette, IN. Stefani, a dedicated assistant principal, and John, a law enforcement professional, share their remarkable journey of starting a flower farm and eventually building a successful flower business. With a child with extraordinary needs, they embraced life's challenges and turned them into opportunities to create something beautiful and life-giving. Discover how this resilient pair navigated unexpected twists in life and used them as stepping stones to realize their dream of owning a flourishing flower shop.
Sponsored by:
Flower Clique
Flower Clique Prep School
Real Life Retail Florist