The Business & Pleasure of Flowers
Join Vonda LaFever and Lori Wilson as they share expert advice, insider tips, and a whole lot of fun on all things floral. While everyone loves flowers, running a floral business can come with its fair share of challenges that might make you lose sight of the joy it brings. In this engaging and informative podcast, Vonda’s wealth of floral expertise pairs perfectly with Lori’s background in teaching, sales training, and life coaching to deliver valuable insights you can use right away.
From industry trends and the flower shop of the future to overcoming obstacles like boosting sales and building a stellar customer service team, they’ve got you covered. Discover how small shifts in your mindset and approach can create big transformations in your business and life.
Hit subscribe to put the pleasure back into your life, go back to loving flowers, find fresh inspiration, and bring the joy back to your business! 🌸
The Business & Pleasure of Flowers
Unleashing the King of Bling: Prom Trends, Marketing Strategies, and More with Dan Fisher
Episode 223: Join us as we dive into the world of prom with none other than Dan Fisher, the President and owner of Fitz Designs. Known as the "King of Bling," Dan is an expert in the industry and shares his wisdom on prom trends, the best way to market and prepare for prom, and much more. Dan enlightens us on a helpful tool flower shop owners can utilize to learn more about their products, an online catalog enriched with video links.
But the discussion doesn't stop there! We also uncover exciting new products from Fitz that go beyond the realm of prom. Dan shares how he expands the Fitz line by listening to needs of floral designers and finding solutions and then following his gut combined with industry experience and expertise to guide him to continue to bring new and exciting products to the floral industry.
Sponsored by:
Flower Clique
Flower Clique Prep School
Real Life Retail Florist