The Business & Pleasure of Flowers
Join Vonda LaFever and Lori Wilson as they share expert advice, insider tips, and a whole lot of fun on all things floral. While everyone loves flowers, running a floral business can come with its fair share of challenges that might make you lose sight of the joy it brings. In this engaging and informative podcast, Vonda’s wealth of floral expertise pairs perfectly with Lori’s background in teaching, sales training, and life coaching to deliver valuable insights you can use right away.
From industry trends and the flower shop of the future to overcoming obstacles like boosting sales and building a stellar customer service team, they’ve got you covered. Discover how small shifts in your mindset and approach can create big transformations in your business and life.
Hit subscribe to put the pleasure back into your life, go back to loving flowers, find fresh inspiration, and bring the joy back to your business!
The Business & Pleasure of Flowers
Preparing for Valentine's Day 2024: Essential Tips for Flower Shop Owners
Episode 212: In this virtual staff meeting episode, join Vonda, Lori and the Flower Clique team as they share valuable information and tips for flower shop owners to prepare for the upcoming busiest day of the year - Valentine's Day 2024.
Vonda shares design productivity tips while Lori discusses sales tips and projections, providing insights into the estimated dollars customers are planning to spend on Valentine's Day this year, as reported by the National Retail Federation (NRF). These valuable statistics will help flower shop owners understand market trends and strategize their sales approach.
Communication between all team members is necessary for a successful holiday and a great Delivery driver is essential, as they are the face of the company as they deliver the final product.
Whether you're a seasoned flower shop owner or just starting out in the industry, this episode offers valuable insights and recommendations to help you and your staff prepare for the demanding Valentine's Day season. Don't miss this opportunity to gain helpful tips from Vonda, Lori, and the experienced Flower Clique team.
If you want to see the entire webinar, it's available on YouTube here.
Sponsored by:
Flower Clique
Flower Clique Prep School
Real Life Retail Florist