The Business & Pleasure of Flowers

Unleashing the King of Bling: Prom Trends, Marketing Strategies, and More with Dan Fisher

April 02, 2024 Episode 223
The Business & Pleasure of Flowers
Unleashing the King of Bling: Prom Trends, Marketing Strategies, and More with Dan Fisher
Show Notes

Episode 223:  Join us as we dive into the world of prom with none other than Dan Fisher, the President and owner of Fitz Designs. Known as the "King of Bling," Dan is an expert in the industry and shares his wisdom on prom trends, the best way to market and prepare for prom, and much more.  Dan enlightens us on a helpful tool flower shop owners can utilize to learn more about their products, an online catalog enriched with video links. 
But the discussion doesn't stop there! We also uncover exciting new products from Fitz that go beyond the realm of prom. Dan shares how he expands the Fitz line by listening to needs of floral designers and finding solutions and then following his gut combined with industry experience and expertise to guide him to continue to bring new and exciting products to the floral industry. 

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Real Life Retail Florist