The Business & Pleasure of Flowers
Join Vonda LaFever and Lori Wilson as they share expert advice, insider tips, and a whole lot of fun on all things floral. While everyone loves flowers, running a floral business can come with its fair share of challenges that might make you lose sight of the joy it brings. In this engaging and informative podcast, Vonda’s wealth of floral expertise pairs perfectly with Lori’s background in teaching, sales training, and life coaching to deliver valuable insights you can use right away.
From industry trends and the flower shop of the future to overcoming obstacles like boosting sales and building a stellar customer service team, they’ve got you covered. Discover how small shifts in your mindset and approach can create big transformations in your business and life.
Hit subscribe to put the pleasure back into your life, go back to loving flowers, find fresh inspiration, and bring the joy back to your business!
The Business & Pleasure of Flowers
Latest Episodes
Marlin, Tell Us How You Really Feel! Holiday Hacks & Hot Takes (Part 2)
Episode 358: Marlin Hargrove is back, and he’s not finished sharing his holiday decorating secrets! In Part 2 of our Holiday Hacks series, Marlin joins Vonda and Lori for even more clever tricks, practical advice, and plenty of laughs to...
Marlin’s Holiday Hacks: Big Impact, Less Labor & Lots of Laughs (Part 1)
Episode 357: The holidays are coming, and we’re bringing in the big guns! Christmas decorating expert and longtime friend Marlin Hargrove joins Vonda and Lori for a laugh-filled episode packed with clever tricks, time-saving techniques, ...
Kelly Clarkson and the Brooklyn Bird: A Customer Service Disaster Every Retailer Can Learn From
Episode 356: What do Kelly Clarkson, a $15,000 mechanical bird, and a small Brooklyn business have to do with retail florists? More than you might think!This week, Lori and Ellie dive into the controversy between Kelly Clark...
Sustainability Without the Overwhelm: Small Steps That Make a Big Impact
Episode 355: When you hear the word sustainability, do you immediately think of composting, eliminating floral foam, or making expensive changes to your flower shop? What if you’re already doing more than you realize?
Same Business, Different Lens: Building Flower Clique as Mother & Daughter
Episode 354: What happens when your daughter becomes your business partner and the person challenging you to see things differently?With Lori out this week, Vonda and EllieJo sit down for a candid conversation about what it’s real...